- Iconic New York
- Customer Service
Rafael Esquer is passionate about promoting greater diversity in arts education. He conceived Alfalfa New York as a way to help.
With part of the proceeds from products sold at Alfalfa New York, Esquer is supporting a design scholarship for minority students at Art Center College of Design, his alma mater. During his own student days at Art Center, Esquer was a co-founder of Contraste, the college’s Latin student organization.
Esquer credits Art Center for the rigorous training that has enabled him to find success in the New York City design scene. “This country is wonderful: if you work hard you can reach your dreams,” he explains. “I was able to receive a great education thanks to scholarships, so now I intend to help the next generation of talented minority students secure their education. It’s an important part of my vision for Alfalfa New York.”
The Scholarship Application Process